Ron Sachs Communications Expands To South Florida

February 13, 2006

TALLAHASSEE - Ron Sachs Communications (RSC), one of Florida's largest and top-rated public relations firms, today announced its formal expansion into the South Florida market.

Richard Sachs, 56, will head the new operations based out of Miami-Dade, Broward and Palm Beach counties. Sachs will serve as Senior Vice President of Marketing; his primary responsibilities will consist of marketing and strategic planning for RSC in South Florida.

"South Florida always has been 'home base' in my heart. This is a very exciting opportunity to bring our unique services to the South Florida market," said Ron Sachs, RSC president and Miami native. "Now, we'll have more one-on-one time with our current South Florida clients, and this expansion will also allow us to better enhance our growth in the area."

A leader in the South Florida business community, Richard Sachs served on the Council of 100 for the Delray Beach Chamber of Commerce. He also supports numerous other local organizations.

Richard Sachs recently worked with one of the largest television production companies in the U.S. overseeing all aspects of production, business development and accounts for educational programming. He also served as the president of American Equity Funding since 2001, where he served as a successful consultant on mergers, acquisitions, venture capital and business development.

Before 2001, Richard Sachs worked with Transworld Systems, Inc. as a management consultant and Paine Webber/Merrill Lynch/Kidder Peabody as vice president of investments.

In 2006, RSC is celebrating its 10th Anniversary. The firm is Florida's top issues and corporate marketing firm and the leading independent producer of public purpose television programming and public initiatives.

The firm has earned many awards and recognitions including:

• Distinction of winning an Emmy Award for the firm's production of The National Hurricane Survival Test, 2005 - a 30-minute television special broadcast in 13 states.
• Additional honors in receiving the International Silver Davey Award for The National Hurricane Survival Test, 2005.
• Silver Anvil Award Winner for the production of Change for Change and the Thirty-four Meds public service announcements, 2006.
• Earning the Jim Moran Institute's Entrepreneur of the Year, 2005.

RSC creates comprehensive public education initiatives through the firm's "American Initiatives" division. RSC is an integrated public relations firm providing services including media relations, video and multi-media, public affairs, advertising and design, public education initiatives, and marketing.